As the brand’s critical identity, the logo should include the business name or company name. … The Name is too long, so we only use the shorter form, i.e., The logo has gained widespread popularity because it features IBM. Many people don’t even know the exact name of the company.
All the information on this website is published in good faith and for general information purpose only. Watson Media does not make any warranties about the completeness, reliability, and accuracy of this information.