What is Bottom-of-the-Funnel Content and How Does It Help? Marketers refer to bottom-of-the-funnel material as assets that convince prospects to buy from your company. These materials are more likely to highlight your products/services than high-level content that builds trust.
All the information on this website is published in good faith and for general information purpose only. Watson Media does not make any warranties about the completeness, reliability, and accuracy of this information.